Kodak Moments photo products are sold in various retailers globally, requiring consistent and impactful marketing materials to promote the brand across different locations.

My responsibility was to create in-store marketing collateral and ensure the brand's integrity through clear, stringent guidelines for global creative teams. I designed various types of marketing materials, including flyers, counter cards, advertising prints, and digital assets for retail kiosk stations. Additionally, I developed and demonstrated strict brand guidelines to creative teams worldwide to ensure consistency in all visual materials. This helped strengthen Kodak Moments' brand presence across retail locations, leading to more cohesive marketing efforts globally and supporting sales initiatives.